We’re looking for a Content Manager to lead the creation of high-impact content that drives engagement, loyalty, and player action. You’ll own our tone of voice, content calendar, and creative output across CRM, onsite, blog, social, and more — ensuring everything we publish connects with our players and strengthens our brand.

What You’ll Do

• Own the content strategy for player communication across all channels.
• Plan and manage a content calendar that aligns with CRM, promotions, and campaigns.
• Write and edit engaging, on-brand copy for emails, onsite banners, blog posts, and push notifications.
• Collaborate with CRM, design, and product teams to ensure consistent messaging.
• Brief and manage freelance writers or content creators as needed.
• Optimise content for SEO and user engagement.
• Ensure tone, style, and accuracy across all assets.
• Analyse content performance and adjust strategies to improve results.
• Stay informed on player trends, market activity, and content innovations.

What You’ll Bring

• 3–5 years’ content or copywriting experience, ideally in iGaming, sports, or digital industries.
• Excellent writing, editing, and storytelling skills.
• Experience managing content calendars and workflows.
• Strong understanding of tone, player motivations, and content performance metrics.
• Familiarity with CMS platforms and email tools (e.g. WordPress, Optimove, Braze).
• Basic SEO knowledge and an understanding of what drives clicks and conversions.
• Ability to manage multiple deadlines and priorities in a fast-paced environment.

Bonus Points For

• Experience creating content for casino and sportsbook audiences.
• Knowledge of bonus mechanics, responsible gaming, and regulation standards.
• Visual content experience (basic image editing, social media creatives).
• Passion for games, sport, and community engagement.

What You’ll Get

• Ownership of a core area of the brand’s voice and communication.
• A platform to test bold ideas and creative approaches.
• Exposure to CRM, campaign, and product strategy.
• Competitive salary and personal development opportunities.
• A collaborative, fast-moving team that values quality and creativity.

Tell better stories. Drive better results. If you know how to turn strategy into words that move players to act, we want you on board.

Join us and shape the voice of a brand players love.